Trust Services
Adding Value PDF Print E-mail

 

           (Calven & Hobbs)

 Whilst the average non-profit organisation might utilise your funds for worthwhile projects, they seldom have award-winning creative skills for specialised marketing and communications campaigns that focus specifically on health, safety, education and environment. Greenprint Trust offers non-profit investors added value in terms of professional photography, copywriting, creative concepts for branded advertising or promotional campaigns, high profile media coverage, events, exhibitions, speeches and other crucial communications tools.

Conventional corporate communications options are confined to:
- Advertising
- Unsolicited virtual or physical mail
- Annual reports, company brochures
- In-house newsletters
- Public relations

Of these the latter is is seen to be the most effective. However PR largely suffers from recipient fatigue due to the fact that it is little more than a ploy to obtain free ‘advertorial’ space. Unless they are linked to advertising revenues, most editors tend to trash the enormous volume of press releases and newsletters without so much as a second glance.

 
Educating & Communicating PDF Print E-mail

 

 

We bridge the gap by providing added value and
new opportunities through eight principal components;

  • In-depth evaluation and Information;
  • Objective advice and motivation;
  • Education and communication;
  • Project creation and implementation;
  • Data collection, measurement and auditing;
  • Professional presentations, reports and articles for internal and external communications;
  • Creative recommendations; design and interpretation; production and implementation of associated promotions and projects
  • Advertising & marketing campaigns (see practical examples on pages 33 - 48)
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    The Pen Is Mightier Than The Sword PDF Print E-mail
    We could, for instance, use the collision of atoms (fission) for nuclear power generation in the meantime for bulk industrial requirements whilst solar, wind and other methods of renewable energy generation are being investigated, developed and implemented globally to eventually take over most of our energy generation needs. You could also place your bets on the off-chance that within the next 50 years or so we master, or learn to contain, that ultimate form of clean energy generation used by the Universe itself - fusion.
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